You may have thought about starting a newsletter for your business or maybe you’re wondering why email marketing is important. While many people associate email with too much spam and overflowing inboxes, email marketing is actually an important part of digital marketing for your business. It is a great way to build relationships, target prospects, […]

There you are scrolling through your social media feed or Google news, and another new trend is taking the world by storm. Or worse, your competitor has been featured in the press again. So, how do you become the next big thing and get the attention that your business deserves? Timing is a key factor in […]

All through the month of April we’ve been focusing on how to use analytics on different social platforms to help grow your business. Now we are going to discuss the beast that is known as Google Analytics. This guide will help you understand why you need GA, how to use GA, and how to interpret […]

With over 2 billion active users, Facebook is one of the most popular social media platforms for both personal and business. Many customers are turning to Facebook pages to see what your business is about, look at reviews, and use Facebook Messenger for customer service. Facebook Insights is also a great (free!) resource for your […]

In this increasingly digital world, using analytics to market and grow your business is becoming more and more necessary. When you think of data analytics, you might think this only applies to really large corporations. However, it is equally important for small businesses to focus on the data. Collecting and interpreting data can help you […]

We are living in unprecedented times. The world, but even more so – our communities – are dealing with uncertainty and fear. Many businesses have no choice but to close their store fronts and others are trying to figure out how to adapt in this time so they don’t have to close up shop completely. […]

Today, we’re highlighting our work with Fredericksburg Chiropractic. (It’s been a minute since we’ve done one of these, but we promise to get better at it! 🤞🏻) Our team has been working with them and providing social media management, SEO strategy, website copywriting, and blog writing. About Fredericksburg Chiropractic Fredericksburg Chiropractic was founded in 2013 […]

You may have heard the term influencer marketing before. Perhaps you’re familiar with it or perhaps you’re not. Today, we’re breaking down what exactly influencer marketing is, how it works, the pros and cons, and how you can take advantage of this popular marketing tool for your business!  Let’s start with the basics… What is […]

The digital marketing world is constantly changing and as a small business it can sometimes be hard to keep up with. So, what can you expect to see in 2020? From influencer marketing to mental health breaks to platform specific tips, we’ve compiled our findings for digital marketing trends and tips for the new year! […]