I often get asked by business owners and other professionals if they should have a business page on Facebook, Instagram, LinkedIn or other platforms, versus using a personal profile or just sharing on their own profile. The quick answer is: YES! There are many benefits to having a business page that you simply cannot take […]

Today, we’re featuring the work we did with Zoomies Pet Care. Zoomies Pet Care is a pet sitting, boarding, and grooming facility based in Georgia. That’s right – you don’t have to be local or in the same state for us to work together! Zoomies initially started as a mobile pet sitting service. Jessica, the […]

Today, I’m starting a series on what it looks like to work with me here at Alyssa Gay Consulting. Throughout this series, we’ll dive into the client process, what that looks like for you, and even take a look at some of the results that my clients have achieved! The Struggle is Real. via GIPHY […]

A question I’m often asked is if a client’s business should have a presence on LinkedIn. There are so many social media platforms today and a lot of people don’t want or have the resources to spend the time or effort to add one. more. platform. It takes time to build a page, create content, […]

We all know and lament about the dreaded Instagram algorithm. “What is an algorithm?,” you may ask. Every search engine and social media site uses some sort of algorithm. In short, for Instagram, your post is published and released to a small percentage of your followers; if it gets good engagement, then it is released […]

Yep, there it is, the big, bad, scary word: SEO. If you’re unfamiliar with SEO, it stands for Search Engine Optimization. Basically, it’s the techniques that you employ on your website to be seen in search engines by your potential clients. You want to optimize your website content so that your website appears before competitors […]

In our digital world, we all receive marketing emails on the daily. Sometimes, we receive what feels like hundreds of them. Regardless of how you feel about email marketing, chances are that you have purchased a product or made a decision about a company based on the marketing emails that you have received. Maybe you’re […]

“Branding is so important.” “What’s your brand story?” “Build your brand.” You’ve heard it over and over again, probably to the point that you’re tired of it, but you know that you need to seriously evaluate the brand of your small business. Whether you are a solopreneur, production company, coffee shop, carpenter, and everything in […]

Hi there! Nice to meet you! I’m Alyssa Gay and I am so excited for the official launch of my business, Alyssa Gay Consulting! I started AGC after much deliberation, pro and con lists, and thoughtful discussions. I come from a family of entrepreneurs. Their businesses range from make up artistry, to restaurants, to accountants, […]