You may have thought about starting a newsletter for your business or maybe you’re wondering why email marketing is important. While many people associate email with too much spam and overflowing inboxes, email marketing is actually an important part of digital marketing for your business. It is a great way to build relationships, target prospects, […]
There you are scrolling through your social media feed or Google news, and another new trend is taking the world by storm. Or worse, your competitor has been featured in the press again. So, how do you become the next big thing and get the attention that your business deserves? Timing is a key factor in […]
All through the month of April we’ve been focusing on how to use analytics on different social platforms to help grow your business. Now we are going to discuss the beast that is known as Google Analytics. This guide will help you understand why you need GA, how to use GA, and how to interpret […]
Instagram is the popular photo/video sharing platform that has one billion monthly users. It is all about visual content and can be a great platform to market your business. Similar to Facebook Insights, Instagram Insights offers tons of useful information for your business’ Instagram account. Fun fact: Did you know that Facebook owns Instagram? In […]
YouTube and Pinterest may not be for everyone, but they can be great platforms for marketing your business. We all know YouTube is where people go to watch funny videos, music videos, news clips, tutorials, and more. Pinterest operates like a virtual pin board where you can save ideas for decor, travel, DIY, recipes, health, […]
With over 2 billion active users, Facebook is one of the most popular social media platforms for both personal and business. Many customers are turning to Facebook pages to see what your business is about, look at reviews, and use Facebook Messenger for customer service. Facebook Insights is also a great (free!) resource for your […]
In this increasingly digital world, using analytics to market and grow your business is becoming more and more necessary. When you think of data analytics, you might think this only applies to really large corporations. However, it is equally important for small businesses to focus on the data. Collecting and interpreting data can help you […]
We are living in unprecedented times. The world, but even more so – our communities – are dealing with uncertainty and fear. Many businesses have no choice but to close their store fronts and others are trying to figure out how to adapt in this time so they don’t have to close up shop completely. […]
In light of current events, much of the nation is now self-quarantining and social distancing. This means that many people are now finding themselves in a new position: working from home. We realize this can be uncharted waters for some, but our team are pros at this! We got together and compiled our best tips […]
